affiliate model
A website receives a percentage of the revenue from customers clicking through from their website to the other company's website who pay-per-click.
algorithm
A set of steps that when followed do calculations or solve other problems. A recipe could be seen as an algorithmA set of steps that when followed do calculations or solve o.... In computer programming it processes some input to either add to a database or send a result back to the user. More advanced […]
automation
This is something the digital service will do for you so you don't have to. For example, a verification emaila verification email is an email that your system can send a... is an email that your system can send automatically to your customer when they perform an action on your website like registering or ordering […]
brand awareness
Brand awarenessBrand awareness is the extent to which customers are familia... is the extent to which customers are familiar with the name, qualities, products or identity of a particular business or part of that business. Some brand names are instantly recognisable along with their logos, text styles and colour scheme. They spark the memory of […]
Business continuity
The ability of an organisation to continue functioning in the face of system failure or data loss. This requires the pra
Business modelling
"A business model helps managers to explore complex choices, using a set of assumptions to represent alternative future
