Getting Started
How can I develop my knowledge in IT and Computer Science?
So you want to get into Computer Science This knowledge base gives you an introduction to using computing and online services in your business, but if you want to a career change or to do more of your IT yourself, here's a guide to learning Computer Science properly. In our experience, people who are self-taught […]
How can I attract and engage new customers?
So you've defined your target audience and what products and services you can offer. You want to promote your business in a way that actually brings in customers. Let's start by dividing your promotion into what's called direct and indirect advertising: Direct and Indirect Advertising Direct Advertising Direct Advertising involves cold-calling and interacting with people […]
What are the risks of digitalising your business?
If not properly planned for, certain risks might spoil the transition of your business into the online world. Information is stored and transmitted much faster and must be managed in a completely different way to paper or internal systems. Here, we run through the risks and how to plan to mitigate them. Privacy It is […]
So you want to get your business online
So you'd found a gap in the market or a USP. You want to sell your wares and promote your offer without spending a fortune on physical store space and billboard advertising. Or perhaps you already had a successful business but you want to expand. There are a few main reasons for moving your business […]
Are you an entrepreneur?
Can you call yourself an entrepreneur? If you've a great idea to fill a gap in the market and you're willing to put your own time and money into it - you're an entrepreneur! Here's a thread of great advice - a cheat sheet for the new entrepreneur: Being an entrepreneur for the first time […]